Hospitality
2023
Hilton Hotels — Guest Experience Training
An interactive VR training program that standardized luxury guest-service standards across 340 Hilton properties worldwide.
Interactive SolutionsView Case Study
Hospitality
JW Marriott — Immersive Property Tour
A cinematic 360° virtual tour experience that elevated the JW Marriott pre-booking journey across 24 global properties.
SectorHospitality
Service360° Video Production
Year2024
Project Imagery
Overview
In partnership with JW Marriott, we designed and produced an end-to-end immersive digital experience that transforms how prospective guests explore and book premium hotel suites, event spaces, and amenities before they arrive.
The Challenge
Marriott needed to reduce pre-booking hesitation and increase suite upgrade rates across high-value guest segments. Traditional photography and video failed to communicate the scale and atmosphere of flagship properties.
The Solution
We deployed a 48-camera rig for full spherical capture at 12K resolution, producing photorealistic 360° environments synchronized with spatial audio and context-aware hotspot navigation. The experience was embedded across web, app, and in-lobby kiosk touchpoints.
Results
- 38% increase in suite upgrade conversion
- 61% reduction in pre-booking cancellation rate
- 4.9 / 5 guest experience NPS for digital touchpoint
- Deployed across 24 properties in 8 countries
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